Downtown Windsor, Ontario, Canada
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UPCOMING EVENTS

Special Event Sponsorship


How to Apply For Special Event Sponsorship from the DWBIA


At the DWBIA, we want to encourage as many community events as possible in Downtown Windsor. Every year, the Marketing Committee oversees the distribution of a limited pool of funds to worthy downtown events. To apply for Special Event Sponsorship, please read all the criteria below, then fill out our online form.

While we would like to support every event that takes place in our core, we do not have the financial resources to do so. With that in mind, we have established these guidelines and application instructions.

Are You Eligible for DWBIA Funding?

Only certified charities and non-profit groups will be considered for DWBIA Event Sponsorship.

The DWBIA does not distribute funds to individuals.

The sponsorship amount is subject to the DWBIA’s Marketing Committee’s discretion, and has been capped at $500 per event.

Your downtown event must:
    
Take place within the current boundaries of the DWBIA
   
Promote the downtown/city centre
   
Create foot traffic in the downtown core

Event Sponsorship Request Procedures

The DWBIA distributes funds throughout the year, until the funds are exhausted. 

Your Event Sponsorship Proposal must include:

Name of Organization

Event Outline including time and place, organizing team/individual, event objectives, event activities

List of additional event partners/sponsorship requests

Benefits to the DWBIA

Event marketing plan (brief)

Requested dollar amount of support

Requested in-kind sponsorship involvement

All Event Sponsorship Proposals must be submitted to the DWBIA by mail/hand delivery/e-mail as follows:

474 Ouellette Avenue
Windsor ON N9A 1B2
519-252-5723
fax: 519-252-6817
e-mail: rochelle@downtownwindsor.ca

Or, by completing our online form.

Acknowledgement of request will be sent out upon receipt of proposal.

How We Judge Your Proposal

Your proposal will be reviewed by the DWBIA’s Marketing Committee.

Notification of Event Sponsorship Decisions will be sent to all applicants as soon as possible.

Funds will be released at the discretion of the DWBIA. 

The organizer must provide a wrap up report within two months of the event detailing attendance, media coverage and DWBIA exposure.

The organizer will provide digital photos of the event for use in future DWBIA promotions and publications.

In Kind Sponsorship

In lieu of cash, and upon approval of the Marketing Committee, the DWBIA can provide the following in-kind sponsorship elements

Coverage in the Downtown Windsor Blog (downtownwo.com)

Group email publicizing event to over 650 DWBIA members

Media release to our exclusive list

Facebook announcement to the DWBIA Group

Twitter message broadcasts

Event listing on the home page of the DWBIA website (downtownwindsor.ca)

Information must be provided to the DWBIA in a format ready for distribution.

Flyer and poster distribution to DWBIA members and at DWBIA office

Note: The DWBIA is not responsible for graphic design and advertisement development.